Considering a glamping diversification
If you’re thinking about creating a glamping site, there are a few things to consider before you even start thinking about what the inside will look like and how you’ll market your venture.
Get your business masterplan and your site masterplan right and you’ll create a great glamping site that guests will love to revisit and spread the all-important social media posts to draw in new guests. Here is a starter list of ten things to think about…
- Planning requirements – glamping sites do have restrictive planning criteria
- Are you in an area that needs and will support a glamping venture…or is it saturated? Or, what makes you different?
- Site location and compatibility of local activities, ie. farming, business, neighbouring land uses
- Site opportunities and constraints, access both to and within the site
- Service provision (permanent or temporary), conditions
- Your target client the accommodation that will attract them…pod, bell tent, roundhouse, shepherd’s hut, treehouse…
- Unit density: whether you want guests to have a sense of seclusion and exclusivity…or not
- Build cost, maintenance cost, staff costs, profit
- Parking, dry storage, maintenance and servicing the site and units
- Financing
…then you can start to think about the design – the fun part!